AY YILDIZ
Ay Yildiz is a pre-paid GSM card tailored for the Turkish origin people in Belgium with special tariffs and features. Ay Cell is the main distributor of Ay Yildiz and Ay Cell had played a significant role in the success of the product with marketing and distribution strategies created by Ay Cell. Distribution channel of Ay Yildiz covers 600 distribution points and 20 subscription centers. (www.ayyildiz.be)
BASE
Base is the third mobile operator in Belgium. Ay Cell is distributor of all Base products with over 1200 distribution points. Ay Cell’s professional team successfully uses this distribution channels to efficiently distribute Base products all over Belgium on a daily basis. (www.base.be)
BELSIM
Ay Cell is distributor of different Belsim products in Benelux, France and Germany. Belsim is a joint-product of major MVNO companies in France, Germany and Benelux. This product targets large majorities through different and innovative pre-paid and post-paid solutions. Ethnic marketing is a dimension of Belsim’s products.
LG
Aycell Metwork Management is an official distributors of LG Electronics, Inc. in Belgium. LG is the world’s major force and technology innovator in electronics, information and communications products. LG Electronics is the world’s largest producer of CDMA handsets, DVD players, optical storage devices, air conditioners, canister vacuum cleaners and micro ovens. With total revenue of more than USD 35 billion (consolidated USD 45 billion), LG Electronics is comprised of four business units: Mobile Communications, Digital Appliance, Digital Display and Digital Media.
(
www.lge.be)
BLUESIM
Ay Cell is the biggest distributor of Bluesim in whole Europe and the only distributor in Benelux, France and England. BlueSim is a ready-to-use
Sim Card with a special tariff. It is designed mainly for tourists visiting Turkey. With BlueSim, users are free of the roaming cost while calling their home country and their own Sim Cards and SMS and GPRS services are also available at local costs. Bluesim is a product of Telsim, second largest
GSM operator in Turkey. Vodafone PLC agreed to acquire Telsim for a consideration of USD 4.55 billion in December 2005.
(www.bluesim.com.tr)
AY CELL VOIP
Ay Cell VOIP is a product of Ay Cell. It is a product created through utilisation of Voice-Over-Internet Protocol technology. Ay Cell VOIP gives flexible and cost-effective solutions to companies as well as individual subscribers. Ay Cell has all necessary technical infrastructure of the product and Ay Cell VOIP is distributed whole over Europe (mainly in Benelux and Turkey).
CALLING CARDS
Ay Cell is owner of two major calling cards, namely Allo Türkiye and Allo Magreb. These products are distributed in Benelux. Ethnic marketing is the main strategy of Ay Cell in calling card sector. Ay Cell has all necessary infrastructures to produce calling cards for whole Europe.
HOSTING SERVICES, GRAPHIC and WEB DESIGN
Ay Cell has necessary infrastructure, technical equipments and team to give hosting services, to design web-sites and graphics and to produce short-length movies. This strengthen the efficiency of the company as well. All other products are supported by those services through utilisation of the latest technology within the company.